1.鎖定目標(biāo)消費(fèi)者
1. Target consumers
特指:整個(gè)從策劃、設(shè)計(jì)、功能開(kāi)發(fā)、內(nèi)容編寫(xiě)都得以企業(yè)現(xiàn)有成熟盈利模式以及核心產(chǎn)品在傳統(tǒng)中的銷售渠道,設(shè)定網(wǎng)絡(luò)目標(biāo)客戶群體,針對(duì)網(wǎng)絡(luò)潛在目標(biāo)客戶群體的習(xí)慣以及需求思維,站在潛在客戶的角度在網(wǎng)站首頁(yè)排布潛在客戶感興趣的內(nèi)容。進(jìn)而塑造企業(yè)公信力、核心產(chǎn)品展示、客戶見(jiàn)證,為潛在目標(biāo)客戶答疑等,通過(guò)網(wǎng)站營(yíng)銷貫徹,獲得銷售線索,終達(dá)成交易。鎖定搜索引擎
Specifically: from the perspective of planning, design, function development and content writing, we can set the network target customer group according to the existing mature profit model of the enterprise and the traditional sales channels of core products. According to the habits and demand thinking of the network potential target customer group, we can arrange the content of interest to potential customers on the front page of the website from the perspective of potential customers. Then build the enterprise's credibility, core product display, customer witness, answer questions for potential target customers, obtain sales leads through website marketing, and finally reach a transaction. Lock search engine
營(yíng)銷型網(wǎng)站前端頁(yè)面是給目標(biāo)消費(fèi)者看的,但是后臺(tái)卻是給搜索引擎看的,所以,營(yíng)銷型網(wǎng)站的后臺(tái)系統(tǒng)必須具備獨(dú)立的產(chǎn)品SEO系統(tǒng)、文章SEO系統(tǒng)、圖片SEO優(yōu)化系統(tǒng)、站內(nèi)互鏈、流量統(tǒng)計(jì)分析軟件等功能,方便日后的營(yíng)銷推廣,所以創(chuàng)力信息將營(yíng)銷推廣工作貫徹到網(wǎng)站制作的全過(guò)程,務(wù)使每一個(gè)環(huán)節(jié),每一步驟都考慮到營(yíng)銷功能的需求,使網(wǎng)站一上線即具備強(qiáng)大的營(yíng)銷功能和有利于優(yōu)化推廣的特征。
The front-end page of a marketing website is for target consumers, but the back-end page is for search engines. Therefore, the back-end system of a marketing website must have independent functions such as product SEO system, article SEO system, picture SEO optimization system, in station mutual chain, traffic statistics and analysis software, so as to facilitate future marketing promotion, Therefore, Chuangli information will implement the marketing promotion work into the whole process of website production, and make sure that every link and step takes into account the needs of marketing function, so that the website has strong marketing function and features conducive to optimizing promotion as soon as it is online.
2. 定位要準(zhǔn)
2. The positioning shall be accurate
完美的策劃方案能夠讓您的網(wǎng)站在同行間異軍突起,讓你的產(chǎn)品更快速、大價(jià)值化的銷售出去,更讓你的目標(biāo)客戶眼就愛(ài)上你!形象要靚

The perfect planning scheme can make your website stand out among peers, make your products sell faster and maximize value, and make your target customers fall in love with you at the first sight! Beautiful image
標(biāo)榜企業(yè)或產(chǎn)品的形象是營(yíng)銷型網(wǎng)站的基本要求,一個(gè)好的網(wǎng)站需要具備超強(qiáng)的視覺(jué)營(yíng)銷效果,以求令目標(biāo)客戶記住,從此奠定您的行業(yè)地位。實(shí)力要強(qiáng)
Flaunting the image of an enterprise or product is the basic requirement of a marketing website. A good website needs to have a strong visual marketing effect in order to make the target customers remember and establish your industry position from now on. Strong strength
一個(gè)好的網(wǎng)站,不能只是一張名片,茫茫網(wǎng)海,想要快速吸引到您客戶的眼球,必須全方位的展現(xiàn)出企業(yè)強(qiáng)突出的優(yōu)勢(shì),達(dá)到主動(dòng)營(yíng)銷的效果,終促成成交!成本要低
A good website cannot be just a business card. If you want to quickly attract the attention of your customers, you must show the strongest and most prominent advantages of the enterprise in an all-round way, achieve the effect of active marketing, and finally promote the transaction! Low cost
大家都知道,媒體廣告費(fèi)用很高,廣告投放也是一門(mén)學(xué)問(wèn),很多企業(yè)在選擇廣告投放時(shí)不考慮營(yíng)銷效果,而是減少開(kāi)支;其實(shí),靜下心來(lái),找一家專業(yè)的營(yíng)銷型建站公司即能低成本營(yíng)銷,還能讓您事半功倍!體驗(yàn)要好
As we all know, the cost of media advertising is very high, and advertising is also a knowledge. Many enterprises do not consider the marketing effect when choosing advertising, but reduce their expenses; In fact, calm down and find a professional marketing Station building company, which can not only low-cost marketing, but also get twice the result with half the effort! Better experience
我們可通過(guò)完美的站內(nèi)交互體驗(yàn),將客戶牢牢的留在站內(nèi),通過(guò)在線聊天工具等多種形式與客戶主動(dòng)溝通交流。營(yíng)銷推廣
We can keep our customers firmly in the station through perfect interactive experience, and actively communicate with customers through online chat tools and other forms. Marketing promotion
傳統(tǒng)宣傳途徑,“無(wú)法持續(xù)性,無(wú)記憶性”,而好的營(yíng)銷型網(wǎng)站就能做到隨時(shí)隨地對(duì)您的產(chǎn)品進(jìn)行24小時(shí)不間斷營(yíng)銷推廣,您的客戶可以在任何地方、任何時(shí)間通過(guò)搜索引擎找到您!
The traditional way of publicity is "unsustainable and memoryless", while a good marketing website can carry out 24-hour uninterrupted marketing and promotion of your products anytime, anywhere, and your customers can find you through the search engine at any time!
3. 形象要靚麗,視覺(jué)要有沖擊力,營(yíng)銷性要強(qiáng)
3. The image should be beautiful, the vision should have impact and the marketing should be strong
標(biāo)榜企業(yè)或產(chǎn)品的形象是營(yíng)銷型網(wǎng)站的基本要求,一個(gè)好網(wǎng)站需要具備超強(qiáng)的視覺(jué)營(yíng)銷效果,以求令目標(biāo)客戶記住,從此奠定您的行業(yè)地位!
Flaunting the image of enterprises or products is the basic requirement of marketing websites. A good website needs to have super visual marketing effect, so as to make the target customers remember and lay your industry position from now on!
4.突出企業(yè)實(shí)力
4. Highlight enterprise strength
一個(gè)好的網(wǎng)站,它不能僅僅只是一張名片,因?yàn)樵诿C>W(wǎng)海,如果您想要快速吸引到您客戶的眼球,那么就必須要全方位的展現(xiàn)出企業(yè)強(qiáng)突出的優(yōu)勢(shì),以求達(dá)到主動(dòng)營(yíng)銷的效果,才能終促成成交!
A good website can't just be a business card, because in the vast online sea, if you want to quickly attract the attention of your customers, you must show the strongest and most prominent advantages of the enterprise in an all-round way, so as to achieve the effect of active marketing and finally promote the transaction!
5.:體驗(yàn)效果要好
5.: the experience effect is good
我們可通過(guò)完美的站內(nèi)交互體驗(yàn),將客戶牢牢的留在站內(nèi),通過(guò)在線聊天工具等多種形式與客戶主動(dòng)溝通交流;
We can keep our customers in the station through perfect interactive experience, and actively communicate with customers through online chat tools and other forms;