1、 Perseverance is the decisive factor in the success or failure of marketing websites;

二、關鍵性因素是領導對自己的網站建設的認識及重視程度；后是網站建設服務提供商的技能及專業水平。 營銷型網站是指以現代網絡營銷理念為核心，以搜索引擎良好表現、用戶良好體驗為標準，能夠更好地將訪客轉化為顧客的企業網站。所有營銷型企業網站要符合SEO,搜索引擎優化排名是重要的網站推廣手段之一，如果一個企業網站沒有從SEO的角度去設計，做好之后，還需要花不少錢請專業的SEO公司進行網站優化。

2、 The key factor is the understanding and attention of leaders to their own website construction; Finally, the skills and professional level of website construction service providers. Marketing website refers to an enterprise website that takes the modern network marketing concept as the core, takes the good performance of search engine and good user experience as the standard, and can better transform visitors into customers. All marketing enterprise websites should first comply with SEO. Search engine optimization ranking is one of the most important website promotion means. If an enterprise website is not designed from the perspective of SEO, it still needs to spend a lot of money to invite a professional SEO company to optimize the website.

網站不是藝術品，一定要設計的清晰明了，方便用戶瀏覽。網絡營銷是一種技術和營銷策略相集合的營銷手段，所以采取合理的網絡營銷工，可以很大程度的提高潛在客戶的轉化率。

The website is not a work of art. It must be designed clearly and easily for users to browse. Network marketing is a marketing method combining technology and marketing strategy, so taking reasonable network marketing work can greatly improve the conversion rate of potential customers.

企業網站不是擺設，而是要從中獲得效益。網站設計 不能只求美觀，盲目攀比，而是要根據企業經營的需要，構造適合自身特點的上網計劃和模式，以小的投入換取大的回報。

Enterprise website is not a decoration, but to obtain benefits from it. Website design can not only seek beauty and blind comparison, but also construct an Internet plan and mode suitable for its own characteristics according to the needs of enterprise operation, so as to exchange the minimum investment for the maximum return.

只有把網站做成企業和客戶之間的有效紐帶，網站才能真正發揮作用。另外，企業的網站還應該多關注自己特定的客戶群，通過多種形式和客戶保持溝通，吸引客戶不斷地通過網站和企業進行交流，從而加深與客戶的關系、更深層次地了解客戶需求、為企業發展提供服務，使其成為一個效益型網站。

Only by making the website an effective link between enterprises and customers can the website really play a role. In addition, the enterprise's website should also pay more attention to its specific customer group, maintain communication with customers through various forms, and attract customers to communicate with enterprises through the website, so as to deepen the relationship with customers, understand customer needs at a deeper level, provide services for enterprise development, and make it a benefit website.